About Optiwise Digital

Let’s be honest, an About Us page is always boring. This one’s about a ballin’ crew of gems with a vision of excellence, transparency, and integrity. If you wanna read about all that, scroll downtown…

Our mission

The foundations for Optiwise’s journey are to provide transparency, collaboration, and diligence, which serve as the backbone of an ethic that challenges other digital marketing services and how clients should be valued. Our mission is to empower businesses with fully equipped digital marketing strategies that drive growth and success. We’re dedicated to delivering tailored solutions that optimise online presence, maximise engagement, and ultimately boost revenue for our clients.

Our approach

Our client-centric approach means focusing on client goals with realistic strategies and developmental pathways. We do not sell the undeliverable! Our teams of skilled professionals are data-driven and utilise the latest industry insights, auditing software, and optimisation techniques to craft customised strategies for every client. We believe in a holistic approach to digital marketing success, combining technical and content auditing and optimisation, social media engagement, paid advertising, and more.

James Morelli-Green, Founder and Director

James, a father to seven children, a pug, and a Siamese cat, has a rich SEO and digital marketing background with over a decade of experience managing marketing teams and SEO campaigns for major e-commerce enterprises and small businesses across Gloucestershire, the UK, and Europe. James adores Kung-Fu (he trains in Shaolin Kung-Fu and Wing-Chun) and old-skool Hip-Hop (literally the only reason we have spray-paint fonts on the website – he insisted on it!), and is also an established television and film creative with several screenwriting and production credits. Most recently, James was seen leaving the red carpet premiere of his own movie in London’s Leicester Square early, bypassing the press junket, and heading into a restaurant across the road in Chinatown. Apparently, they had a deal on and he couldn’t miss it!

From day one my priority was to create an affordable digital marketing agency that delivers the integrity and diligence often lost to growth and over-selling. One that also empowers businesses with the full support of an expert team

The team of Optiwise talent

Optiwise Digital comprises a small team of seasoned professionals and aspiring talents, each with a unique set of skills and expertise. From SEO specialists and technical nerds to exceptional content creators, our close-knit team ensures a comprehensive and cohesive approach to all projects, priding itself on empiricism while utilising the most effective tools and techniques to maximise our clients’ online impact. With a culture rooted in creativity, adaptability, and data-led progress, our team thrives on challenges, constantly refining our methods to meet the evolving demands of the digital landscape. When you partner with Optiwise, you’re not just hiring a digital marketing agency, you gain a dedicated, growing team of experts who are driven to propel your brand forward in the digital realm.

Optiwise isn’t just work, it’s more like a playground for SEO enthusiasts like me! The collaborative culture and innovative spirit help make every challenge an opportunity to thrive and develop in my role. I love working here, and I love connecting with our clients

optiwise digital marketing
optiwise digital marketing

Our company values

Transparency We believe in communication and transparency, providing regular feedback on campaign progress along with insights into the impact on your website’s visibility and traffic

Integrity Integrity is at the core of our business. We believe in transparency, honesty, and ethical practices in all our interactions with clients, partners, and team members

Collaboration We foster a culture of collaboration and teamwork, valuing the input and unique perspectives of every team member and our clients. Together, we achieve more

Pragmatic We do not over-sell and we do not set you or ourselves up for failure with undeliverable promises simply to “win a contract”. Our services are fully manageable from the outset

Amazing results, and fast too! Finally, an SEO agency that got straight to it and just delivered optimisations that turned into converting customers

Despite this boring About Us page, our team’s a bussin’ crew to be fair. Wanna hang out?

Seriously, contact us today for a personalised consultation. Let’s discuss your goals, challenges, and how Optiwise Digital can be the catalyst for your online success. Elevate your business, boost your rankings, and grow your organic traffic with a first-class Digital Marketing Agency. Contact us today!

Send a message to our stunning team


Contact details


Call 01285 339006

Unit 9, Cirencester Business Park
Tetbury Road, Cirencester, Gloucestershire, GL7 6JJ

[email protected]

Monday – Friday
09:00 – 18:00

Saturday
10:00 – 16:00

Sunday
By appointment